Privacy Policy


Data Protection Information


ABOUT YOU SE & Co. KG
Domstrasse 10
D-20095 Hamburg Germany


Registration location: Amtsgericht Hamburg
Registration no.: HRA 126781


legally represented by


ABOUT YOU Verwaltungs AG
Registration location: Amtsgericht Hamburg
Registration no.: HRB 168438


Management Board: Tarek Müller, Hannes Wiese, Sebastian Betz
Chairman of the Supervisory Board: Sebastian Klauke
USt-IdNr: DE339819462
Steuer Nr. 27/640/00490


As of 28 April 2021


In the area of data protection, the unified standards of the EU General Data Protection Regulation (the “GDPR”) have been applicable throughout Europe since 25 May 2018. In the following data protection information, we will inform you about the processing of personal data by ABOUT YOU GmbH & Co. KG, Domstrasse 10, D-20095 Hamburg (“ABOUT YOU,” and/or “we,” and/or the “Controller”) in accordance with the GDPR and the Bundesdatenschutzgesetz (the Federal Data Protection Act (“BDSG 2018”).


Please read through our data protection information carefully. Should you have any questions or comments concerning our data protection information, please contact us at info@aboutyou.de.


1. Name and contact data of the processing Controller


This data protection information applies to data processing by:


ABOUT YOU SE & Co. KG
Domstrasse 10
D-20095 Hamburg
Germany


legally represented by


ABOUT YOU Verwaltungs AG


Telephone: +49 40 638 569 – 0


Email address: info@aboutyou.de


represented by:


Management Board: Tarek Müller, Hannes Wiese, Sebastian Betz
Chairman of the Supervisory Board: Sebastian Klauke


Website: http://www.aboutyou.de/


for the following websites: http://corporate.aboutyou.de/


2. Contact data of the data protection officer


You can reach the company data protection officer(s) of the Controller at:


Sebastian Herting – Datenschutzkanzlei
c/o ABOUT YOU SE & Co. KG
Domstrasse 10
20095 Hamburg Germany


Email: dataprotectionofficer@aboutyou.de


3. Purposes of the data processing, legal bases, and legitimate interests that are pursued by the Controller or by a third party, as well as categories of recipients


3.1. Retrieval of our websites/applications


3.1.1. Log files


Each time access is made to websites/applications, information is sent by the respective internet browser on your respective end device to the server of our website/application, and temporarily stored in log data files, the so-called log files. The data sets stored in this way contain the following data which are stored up until automatic erasure: date and time of the retrieval, name of the site retrieved, IP address of the inquiring device, referral URL (source URL, from which you arrived at our websites), the data quantity transferred, loading time, and the product and version information of each browser used as well as the name of your access provider.


The legal basis for the processing of the IP address is Article 6(1)(f) GDPR. We have a legitimate interest in:



No immediate inference as to your identity is possible by means of the information; nor do we draw any such inference. The data are stored and automatically erased after the aforementioned purposes have been achieved. The periods established by the regulation for erasure are determined by the criterion of necessity.


3.1.2. Cookies, tracking


For our website/application, we use so-called cookies, tracking tools, and targeting procedures. The following will explain in detail precisely which procedures are involved and how your data are used for them.


3.2. Online presence and website optimization


3.2.1 Cookies – general information


On various sites, we use cookies in order to make the visit to our website attractive and to enable the use of certain functions, as well as to record statistics about the use of our website. Cookies are small text data files which your browser automatically creates and which are saved on your end device (laptop, tablet, smartphone, and the like) whenever you visit our site. Cookies do not damage your end device; nor do they contain any viruses, Trojan horses, or any other malware. The cookie stores information that follows in each instance in connection with the end device specifically used. However, this does not mean that we thereby receive any direct knowledge of your identity.


Most of the cookies used by us are erased again after the end of the browser session (so-called session cookies). Using these, we can offer you, for example, the cross-website shopping basket display, from which you can see how many articles are already in your shopping basket and the current amount of your purchases. Other cookies remain on your computer and enable us to recognize your computer again during the next visit (so-called permanent or cross-session cookies). These cookies, in particular, serve to make our offer user-friendly, more effective, and more secure. Thanks to these data files, it is possible, for instance, for you to receive on the site displays of information that are customized to your interests.


Of course, you can set up your browser in such a manner that it does not store our cookies in your end device. The help function in the menu bar of most web browsers explains how to prevent your browser from accepting new cookies, provided that you set up your browser to notify you whenever you receive a new cookie, or how you can erase all of the cookies already received and block any additional ones.


Please take the following steps:


In Internet Explorer:


  1. Select the “Tools” button in the menu, then select “Internet Options”.

  2. Select the “Privacy” tab.

  3. Now you can perform the security settings for the internet. Here, you can adjust whether and which cookies are supposed to be accepted or blocked.

  4. Confirm your setting with “OK.”


In Firefox:


  1. Click the menu button and choose “Options.”

  2. Select the Privacy & Security panel.

  3. In the drop-down menu, choose Use custom settings for history.

  4. Now you can set whether cookies ought to be accepted, how long you wish to keep these cookies and add exceptions, and which websites you always or never wish to allow to use cookies.

  5. Confirm your setting by clicking on “OK.”


In Google Chrome:


  1. Click on the Chrome menu on the browser symbol bar.

  2. Select “Settings”.

  3. Click “Advanced.”

  4. Under “Privacy & Security,” click “Content Settings”.

  5. Click “Cookies”. From here, you can make the following adjustments for cookies:

    1. erase cookies;

    2. block cookies by default;

    3. erase cookies and site data automatically after closing the browser

    4. allow exceptions for cookies from specific sites or domains


However, we would like to point out that in this event, it is possible that you will not be able to use all of the features of this website in their fullest scope.


Insofar as personal data are involved with these cookies and/or the information contained therein, the legal basis of the data processing is Article 6(1)(f) GDPR. Our interest in optimizing our website is in the course of such to be regarded as legitimate within the meaning of the aforementioned regulatory provision.


3.2.2. Google Analytics


For the purpose of the needs-based configuration and ongoing optimization of our websites, we use – upon the basis of Article 6(1)(f) GDPR – Google Analytics, a web analysis service of Google, Inc. (“Google”). Google Analytics uses so-called “cookies,” text files that are stored on your computer and facilitate an analysis of your use of the website. In this connection, pseudonymized use profiles are created and cookies are used. The information generated by the cookie ABOUT YOUr use of this website includes:



On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports about website activities, and to render additional services affiliated with the website use and the internet use vis-à-vis the website operator. The IP address transferred by your browser within the framework of Google Analytics is not merged with other data from Google. Using a corresponding setting on your browser software, you can prevent cookies from being stored; however, we would like to point out that in this event, it is possible that you will not be able to use all of the features of this website in their fullest scope. Moreover, you can prevent Google from recording the data generated by the cookie and relating to your use of the website (including your IP address) by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de .


As an alternative to the browser add-on, particularly with browsers on mobile end devices, you can also prevent the recording by Google Analytics by clicking on this Link. An opt-out cookie will be engaged that prevents any future recording of your data during visits to this website. The opt-out cookie is valid only in this browser and only for our website, and is stored on your device. If you delete the cookies in this browser, then you will have to engage the opt-out cookie again. You can find additional information about data protection in connection with Google Analytics on the Google Analytics website.


3.2.3. Google Adwords


Our website uses the service Google Adwords. Google AdWords is an online advertising program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).


You can deactivate Google’s use of cookies by following the link below and downloading and installing the plug-in provided there: http://www.google.com/settings/ads/plugin .


You can find more specific information in the Google data protection declaration at: http://www.google.com/privacy/ads/ .


3.2.4. Right to object/possibility of opting out


Besides the deactivation methods already described, you can also generally stop the technologies described here by means of a corresponding cookie setting in your browser. In addition, you have the possibility of deactivating preference-based advertising with the aid of the preference manager, retrievable here.


3.3. Contact


You have the opportunity to contact us in several ways: via email, telephone, or surface mail. If you contact us, then we will use the personal data that you provide us voluntarily, exclusively for the purposes of getting in touch with you and being able to address your inquiry.


Article 6(1)(a), Article 6(1)(b), Article 6(1)©, and Article 6(1)(f) GDPR establish the legal basis for this data processing.


4. Recipients outside the EU


With the exception of the processing shown here, we do not share your data with recipients having their seat outside the European Union or the European Economic Area. The processing set forth includes a data transfer to the servers of the tracking technology providers retained by us. These servers are located in the United States of America. The data transfer is effected upon the basis of so-called standard contractual clauses of the EU Commission and in accordance with the principles of the so-called Privacy Shield.


5. Your rights


5.1. Overview


Alongside the right to withdrawal of the consents you have given to us, if the respective statutory prerequisites are present, then you are entitled to the following additional rights:



You can avail yourself of the above rights to which you are entitled with regard to us at info@aboutyou.de.


5.2. Right to object


It is possible under the prerequisites of Article 21(1) GDPR to object to the data processing on grounds relating to the particular situation of the data subject.


The general right to objection above applies to all processing purposes described in this data protection information, which purposes are processed on the basis of Article 6(1)(f) GDPR. In contrast to the special right of objection oriented to data processing for promotional purposes, we are obligated under the GDPR to implement such a general right of objection only if you set forth reasons of overarching significance (e.g., a potential risk to life or health).


5.3. Right to withdrawal


Insofar as we process data upon the basis of a consent that you have issued, you have the right to withdraw the consent issued at any time. The withdrawal of the consent does not result in the data processing becoming ineffective which has taken place upon the basis of the consent up to the date of the withdrawal.